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Exploring the science and magic of Identity and Access Management
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The Value of the “Real” Handshake

Identity, Social Media
Author: Mark Dixon
Tuesday, November 16, 2010
5:38 am

Trade shows are a great place to meet face to face and build stronger relationships with your industry press.Several years ago, before Facebook and LinkedIn became household names, a partner and I formed a company named “Network Handshake LLC” and proceeded to develop a bit of social networking software called “ConnectArizona.com,” in an attempt to bring together like-minded individuals in the Arizona business community.  It was a really interesting project, but without adequate capital and marketing support, ConnectArizona.com and Network Handshake really never got off the ground (although I still own the domain names).

Time has shown that the concept of “shaking hands across the network” really has legs.  How many connections do you have on LinkedIn?  How many friends on Facebook?  What other social networks do you use?

However, this week, the power of the “real handshake,” not just the network kind, was reaffirmed.  After not attending an industry conference in well over a year, I am attending the Gartner IAM Summit in San Diego this week.  It has been delightful to engage with customers, partners and friends on a “real handshake” basis – to look individuals in the eye, firmly grasp their hands and speak directly, person to person.  While much can be said for the connecting power of teleconferences, webex sessions, email and social networks,  I believe there is no real substitute to direct, face-to-face, interpersonal communications. 

Viva la “real” handshake!

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