I have decide to use the term YJJ Architecture when I refer to the technology architecture that converges Identity, IoT, Mobile, Social and Cloud technologies to enable the Yellow Jeep Journey.

In keeping with well established Enterprise Architecture practices, the technology architecture should be an enabler for overall business objectives, not just a science experiment.  In the YJJ Architecture case, I may be stretching that definition a bit, because in a way, may objective for the YJJ Architecture is to create a rolling laboratory to test out great technology!

Roll on Yellow Jeep Journey!